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AdSterra Review: Does it worth it?

Adsterra review

If you are not sure about if Adsterra ads are suitable for your blog audience or not, in this Adsterra review you will get an answer to that troubling question of yours.

Adsterra is one of the best Google AdSense alternatives which blog or website owners can use to monetize their platform. In this Adsterra review, you will find out about what kind of platform Adsterra is, ad formats, billing model, payment methods, publisher’s requirements to join Adsterra network, pros and cons of using it, and if Adsterra is worth using to monetize your blog or not.

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Adsterra is an ad network that was founded in 2013 by professional affiliate marketers and webmasters with the aim of connecting advertisers and publishers of all sizes and anywhere in the world.

What kind of platform is Adsterra?

Adsterra is an ad network that can be used by both advertisers (those that want to promote their products or services via Adsterra ads) and publishers (those that want to earn from their blog through Adsterra ads).

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However, in this article, I will be focusing on the publishing or monetizable side of Adsterra ads.

As a publisher of Adsterra ads you can make thousands of dollars per month because with Adsterra you can monetize your social media traffic, blogs/websites, downloads, anime, streaming services, online tools such as url shortners etc. using various Adsterra ad formats.

Various Adsterra ad formats.

Adsterra offers various ad formats for publishers which includes:

  1. Banner ads
  2. Direct link ads
  3. Native banner ads
  4. Popunder ads
  5. Social bar ads

You can combine more than one ad formats on your platform to increase ad revenue.

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Let us take a look at the billing model of Adsterra before we delve into Adsterra payment methods

Note: To join Adsterra as a publisher it is FREE.

Adsterra billing models

Adsterra ads are billed using various models which include:

  • CPA (COST-PER-ACQUISITION) model
  • CPM (COST-PER-MILLE) model
  • CPC (COST-PER-CLICK) model
  • CPI (PPI) (COST-PER-INSTALL) model
  • CPL (COST-PER-LEAD) model

Each model is suitable for different products and services, take for example CPI is suitable for app installs, while CPL is suitable for bookings, preorders etc. So you must know the model that will be profitable for you.

If you are a publishers, how do you get paid if you join Adsterra?

To answer this question we would need to talk about Adsterra payment methods.

Adsterra payment methods 

Adsterra offers various ways publishers can receive their money once they reach the payment threshold. You should know that the payment method you choose will determine your threshold.

Adsterra payment options include:

  1. PayPal
  2. Wire transfer
  3. Webmoney
  4. Paxum
  5. Bitcoin
  6. Tether

Each payment method has a different payment threshold.

The table below contains each payment method and their threshold

Payment MethodPayment Threshold
PayPal$100
Wire Transfer$1000 (KYC is required)
Webmoney$5
Paxum$5
Bitcoin$100
tether$100

Payment dates are 1-2 and 16-17 of each month, from 9.00 am till 6.00 pm GMT. If these dates fall on weekends or holidays the payments will be processed on nearest business day. Once you reach the minimum payout amount, the money is put on a two-week hold. You will get the payout during the first payment period available after your hold period ends.

For example:

You reach the minimum payout amount on June 8. The two-week hold period ends on June 22. The next available payment period is July 1-2.

You reach the minimum payout amount on June 17. The two-week hold period ends on July 1. The next available payment period is July 16-17.

Before you join Adsterra network, you will need to know the pros and cons of the ad network

Pros of using Adsterra ads

The advantages of using Adsterra ads include:

  • Adsterra has no restrictions in terms of traffic volume. What really matters for approving your website at Adsterra Network is your traffic quality
  • It is free, you don’t need to pay before joining
  • It is one of the best Google AdSense alternatives
  • Approval is immediately
  • Adsterra ads doesn’t affect website speed
  • They offer 24-7 support and they offer support in other languages
  • They provide payments every two weeks
  • They offer several payment options you can choose from
  • They offer ads for computers and mobile devices
  • They offer several ad types and ad formats you can select from
  • They have low minimum payout or threshold
  • They provide a 5% referral program

Before you can start making money on Adsterra, you need to join the ad network.

If you have any question, feel free to contact me.

Cons of using Adsterra ads

The disadvantages of using this ad network include:

  • Some payment methods need document confirmation
  • Ad rates differs in each country
  • Ads may be annoying, hence it may increase website bounce rate

Those are the general pros and cons of using Adsterra ads, let me give you my honest review on Adsterra ads.

My Honest Review About AdSterra Ad Netwrok

There are some things I like about using Adsterra ad network, most have been mentioned in my cons of using Adsterra ads.

One is that getting approved on Adsterra is way easy compared to Google Adsense. All you need to do is to signup or register as a publisher, add your website and embed the verification code as instructed on your blog.

The publisher dashboard of Adsterra is easy to navigate, and it is well simplified. Once you are approved, you can add more than one Ad unit to your blog. The ad unit is located on the same line on your website url. Check the image below.

Review on AdSterra Ad Network

Once you click on add unit, a dialogue box will pop up, you can select and deselect the ad type and format you want to display to your audience. Check the image below to see what I am talking about.

My Honest Review About AdSterra Ad Network

Adsterra customer support is awesome, in fact they can help you to display ads with higher CPM if you have both good source of traffic, large amount of views and good earning records. In addition, they have various payment methods and their payment is swift once they verify your earnings.

One thing a lot of websites that provide reviews on Adsterra won’t tell you is about their ad rates. If you don’t have enough loyal viewers or audience coming to your blog, I won’t recommend you to use Adsterra ads, because you may earn a little.

Why?

Because Adsterra display low paying ads. Well a lot of people may say your niche and traffic location matters as well. Nevertheless, the amount you will earn on Adsterra with the same criteria of niche and traffic won’t be up to how much you will earn on Adsense. However, there is a niche that is highly profitable on Adsterra more than that of Adsense for those who don’t receive tier 1 traffic (Tier 1 traffic is visitors from US, Canada, UK, etc.), just keep on reading to find out.

Another thing I dislike about Adsterra ads is that they increase bounce rate. Yes you heard me.

For those who don’t know what bounce rate is all about – Bounce rate is the percentage of how long a user stays on your blog. It is the percentage of people that land on your blog page and leave. You can also say the percentage of people that bounced in and bounced out.

Higher bounce rate isn’t good for a website owner. Imagine people coming to your blog and seeing intrusive or annoying ads such as popunder, social bar ads displaying on the page they are visiting. They won’t want to stay long because of the annoying ads.

I have heard a lot of people complaining about reduced traffic when they joined Adsterra ads.

Let me tell you a profitable niche that can earn more on Adsterra for those not receiving or depending on tier 1 traffic. The niches are:

  • Download niche (either music, movies or software download website)
  • Online tools
  • Scholarship niche
  • Finance niche
  • Relationship niche
  • Adult niche

You can leverage on any of the above mentioned niches and start making money on Adsterra. I have made some couple of $$$ on Adsterra. Don’t worry I will show you payment proof below.

Before you join Adsterra ad network as a publisher, you will need to know the publisher’s requirements 

Adsterra ads publisher’s requirements 

Adsterra now has no restrictions for the am mount of traffic. They have changed their policy about traffic volumes, and now even accept small websites to their network. 

  • No fake traffic allowed
  • No traffic manipulation or traffic exchanges allowed
  • No adult content, drug or other illegal content allowed

Getting started with Adsterra is simple

Adsterra review: Is Adsterra worth it

Adsterra ads are good for publishers who find it difficult to join as networks such as Google AdSense, Mediavine, Ezoic, Monumetric, Shemedia or Raptive. Moreover, if you don’t mind displaying annoying ads on your website or ads that could prevent users from visiting or staying long on your website then you can join Adsterra ad network, because one of the best paying ad formats in Adsterra are popunder and social bar ads.

I have made some amount of money on Adsterra, besides few things I love about the ad network are their customers support and swift payment if the traffic coming to your blog is legit and not bot.

AdSterra Review - My Adsterra Payment
My Adsterra Payment
Honest AdSterra Review
My Adsterra Payment

If you have any issues or queries, you can easily contact their customer support and a response will be provided to you as soon as possible, this is a feature Adsterra has over ad networks like Google AdSense.

However, I have seen some users online that have praised the ad network, while some have complained about the negative effect of Adsterra ads.

Websites that are not allowed on Adsterra

Not all websites are allowed to display Adsterra ads. There are some website categories that will be rejected by Adsterra if any of the following applies. 

  • Website that contains or connect to any illegal activities. 
  • Website that contains hacking and phreaking
  • Website that contains hate based on race, religion, ethnicity or political affiliation
  • Website that contains spam, inappropriate newsgroup posting, or cyberbullying
  • Website that contains abusement, physical harm, and defamation of others

Adsterra Review: My Final Thoughts

Adsterra ad network is good for publishers who are finding it difficult to join top ad networks like Google Adsense, Ezoic, Mediavine, Raptive, etc. Adsterra customer support is awesome to an extent, and getting started with Adsterra is easy and straightforward, with instant approval. Also various payment methods are available and their payment threshold is low (depending on the payment method) compared to other top Ad networks like Google AdSense. However, the ad rates are low and you will require high volume of traffic from top tier countries before you can generate meaningful revenue, their high paying ads may increase website bounce rate. Their ads has minimal effect on your website speed.

 

 

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